Lean Product & Service Innovation
IN THIS TRAINING SESSION THE PARTICIPANTS EXPERIENCE HOW HOW TO DRASTICALLY RECUDE RISK IN INNOVATION PROJECTS , INNOVATE WITH A CUSTOMER FOCUS AND QUICKLY PROVIDE PROTOTYPES.
Many new products and services are failing because the fit between their own value proposition and the actual needs in people’s lives are not satisfied. Traditional product development processes often follow a linear approach that is similar to a very risky bet; investing, alpha testing, beta testing and then it’s make or break.
For the development of modern (often digital) offerings which are today under rapidly changing conditions, more agile, more explorative methods are required.
"Lean Product & Service Development," based on the work of Silicon Valley's greats, such as Stanford Adjunct Professor Steve Blanc, reduces the risk of new product development and enables more successful products through an iterative process: Explore, Prototype, Test, Repeat.